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Manufacturing · Website design & development
Representative engagement — describes a typical project of this type without naming the client or quoting performance figures.
Challenge
The existing site was a decade old, slow on mobile, impossible for the marketing team to edit, and invisible for the product searches buyers actually use. Enquiries arrived by phone or not at all, and there was no way to tell which pages produced them.
Solution
A rebuilt site with a structured product catalogue, specification pages per product family, enquiry forms routed to sales by product line, and a CMS the marketing team edits without a developer. Built for Core Web Vitals, with technical SEO, structured data and an English plus regional language setup from launch.
Outcome
Product pages that rank for specification-level searches, enquiries attributed to the page and campaign that produced them, and a marketing team that publishes changes the same day instead of raising a ticket.
Services used
Corporate, product and e-commerce websites built for performance, SEO and conversions.
Explore serviceSearch engine optimization, Google Ads, social media and performance campaigns from an in-house team that has promoted 500+ websites and apps — where the developers and the marketers work for the same company.
Explore serviceSecure, fast browser-based applications, portals and platforms for internal teams and customers.
Explore serviceERP, production tracking, quality and plant networks.
ExploreTell us what you’re trying to solve. Our team will help you identify the right technology approach.
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